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Apr 30, 2020

In this episode:

  • Showing up even when others are doubting you

  • Getting back up no matter how many times you’re knocked down

  • Overcoming rejection & being underestimated

  • Staying true to your authentic self & what you stand for

Jamie Kern Lima is an American entrepreneur, billion dollar business success story, champion of women, philanthropist, culture-shifter and highly sought-after keynote speaker. She Co-Founded IT Cosmetics from her living room and wasn’t able to pay herself for the first three years, while hearing countless Nos from retailers and investors, and working 100+ hour weeks hustling to keep her dream alive. Her passion for her mission, unremitting perseverance, belief and hard work led to her turning every No into an eventual Yes. Jamie grew IT into a top-selling makeup and skincare brand, then sold it to L’Oréal for $1.2 Billion cash, in their largest US acquisition to date, making Jamie the first female CEO in L’Oréal’s 100+ year history.

I am so freaking excited that you are here today for this interview with Jamie Kern Lima. If you know who she is, you know why I am so pumped & it’s not just because she built her company from her living room to $1.2 BILLION, but because of her HEART. She is a true champion of women & is someone you feel like you are best friends with even just from chatting with her. She’s built this community of women from all across the globe that share their stories of overcoming struggle, confidence & their self-worth because of IT Cosmetics & the mission that Jamie set out on. You are going to LOVE her story, this interview is POWERFUL! Don’t forget to tag both of us on Instagram with any of your takeaways & I can’t wait to hear what you think!  



  • Hamilton!



“It taught me the power of going with your gut over anyone else’s advice… and the power of authenticity & how you can’t fake it.”

“It’s so hard when everyone doubts you, & it’s so hard when everyone says no for years, & then you’re like, okay no is my shot.”

“What I’ve learned time & time again is, when you have this gut feeling, like it’s what you’re meant to do, like you’re called to do it.. I don’t think it’s wrong.” 

“If you’re someone getting told no, you’re someone doin’ something!” 

“I don’t know anybody who has built anything that matters & anything that lasts, without working really really hard… don’t give up.” 



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